Introducing Huwise’s new data product marketplace experience

Businesses are investing heavily in storing and governing their data, while guaranteeing that it is reliable and high-quality. But how can you ensure that the wider business and AI applications really benefit from it?

At Huwise, we’ve been empowering organizations to share data effectively with their employees for over 14 years. Our objective is simple – to democratize the use of data throughout the organization to allow everyone, whether technical experts or not, to use it for greater productivity and performance.

Our clients now have access to our new “marketplace” experience on their portal. Drawing inspiration from the best e-commerce practices it is designed to make exploring, browsing, discovering, and consuming data seamless and straightforward.

The new Huwise solution experience aims to transform the capabilities of your existing data portal, enabling you to create a complete data product marketplace.

Through redesigned interfaces and new features, data product marketplaces created with Huwise apply e-commerce design principles to facilitate access to data and use it as real products.

We’ve redesigned the experience for both producers and consumers to offer greater flexibility and control when managing all types of data assets. We know that your assets aren’t just raw datasets, so pages, visualizations, and reports can also be showcased and easily discovered through our catalog, which features AI-powered search.

The user experience on a data product marketplace is key. Without it, data consumption doesn’t happen effectively. That’s why our goal is to replicate the customer journey on an e-commerce site, adapting an experience that we are all familiar with.

Huwise offers a range of native connectors and APIs to connect to all your data sources and data management solutions, including Microsoft Power BI, Snowflake, and Collibra.

Our MCP server allows you to connect AI agents and your enterprise applications to make data immediately actionable and accessible across all business channels.

Your data product marketplace enables you to manage all your data and assets in a single, centralized space through a streamlined and organized approach.

Huwise’s data product marketplaces feature an AI-powered search engine to drive data discoverability and reuse.

Thanks to powerful search, users can access all types of data assets by navigating through an intuitive, no-code and customizable catalog, designed to ensure fast adoption and regular use by non-technical users.

By using sorting, filters, or AI-assisted search, it’s easy for users to quickly get to the most relevant data for their needs.

Each data asset is represented by a card displaying key information at a glance. Customizable in terms of both content and design, this helps users quickly decide whether it’s worth exploring further. Assets can be added to favorites for fast access — just as we do on e-commerce sites.

The data product or asset page represents the second step in the data discovery journey. This page includes:

• Information about the data asset (title, category, date modified, etc.)
• Calls-to-action to further explore the data (visualizations, tables, AI assistant), download it or connect it to another tool
• Metadata information (theme, creator, modification date, primary contact, technical identifier)
• A description summarizing the content and purpose of the asset, as well as preview images and a metadata section
• Similar assets, suggested by a relevance-based AI algorithm
• Attachments, including associated files or documents
• Uses/reuse cases, standalone assets built from that data
• Definitions directly integrated into the descriptions of the data asset thanks to the data product marketplace’s built-in business glossary

Huwise’s data product marketplace solution not only shares data but also shapes it to prepare ready-to-use data products.

Huwise provides processors to effortlessly improve data quality:

• geographical mapping
• date processing
• text transformations
• generic treatments

Our Data Hub of nearly 50,000 public datasets is also available to our customers, enabling them to connect external data sources quickly and increase context within their data products.

In addition to preparing and packaging your existing data products, our solution comes with no-code tools to create interactive visualizations and dashboards in a few clicks. This transforms your data into high value-added assets and makes it accessible to all types of non-expert users.

With a data product marketplace created with Huwise, you can share data in multiple, machine-ready ways: pages, datasets, applications, APIs, or downloads in a variety of file formats.

All of this delivers on a key objective: effortlessly sharing your data at scale via a range of formats and channels.

The Huwise solution integrates perfectly into your existing technology stack. It includes powerful capabilities that guarantee optimal governance and enable you to quantify and demonstrate the ROI it delivers.

Our solution enables native request and approval workflows, combined with granular role-based access permissions, to control exactly who can find, preview, or consume each data product or other asset.

These permissions can be synchronized with policies used on other tools, such as your data catalog or data management platform (DMP), extending your established governance rules.

With our analytics capabilities, you can track how users navigate your data product marketplace and interact with your data. This approach aligns with e-commerce best practices to ensure you are continuously improving your platform, delivering the most optimized user experience, and focusing your efforts where usage needs to be maintained or improved.

Our data lineage tool allows you to analyze how your data is being reused. Its in-depth mapping models the end-to-end trajectory of a given asset from its point of origin to its point of destination and and delivers a complete view of how it has been reused, both internally and externally.

Our multi-cloud solution offers expanded geographic coverage, providing hosting options that are tailored to your needs and enabling flexible, custom deployments. Data sovereignty and regulatory compliance options are available to support all use cases.

A range of Huwise customers have already adopted our new experience, including:

• Data Midsouth
• Data Infogreffe
• National Biodiversity Data Center

These provide clear examples of how the Huwise data product marketplace helps you fully exploit the potential of your data, increasing efficiency, innovation, and collaboration.

Want to set up a data product marketplace within your organization? Book a demo with one of our experts!